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Salesforce Data & Marketing Cloud Expert | Strategy & Best Practices
With experience on both the client and agency sides, I bring a unique perspective to Salesforce Data Cloud and Marketing Cloud strategy. I’ve led hands-on implementations, optimising customer engagement and data-driven marketing for businesses of all sizes. Having built two successful Salesforce agencies, I understand what it takes to drive real value—from strategy to execution. Whether you need best practices, actionable insights, or scalable solutions, I help businesses unlock the full potential of their Salesforce investment.
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Work history
CEO & Co-Founder
Balo (24/7 Salesforce Help Desk)
Mar 2024 - Present - 1 yrs 1 mos
Pioneering the new category of Expert-Driven Help Desks (EDHD) in the Enterprise Software landscape. Starting with Salesforce, BALO is the only "24/7 Salesforce Help Desk powered b...
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Freelance Salesforce Advisor
Freelance
Jun 2023 - Present - 1 yrs 10 mos
Providing strategic advice and best practices across Salesforce Data Cloud and Marketing Cloud to Salesforce Customers and Partners.
Executive Director
OSF Digital
Dec 2021 - Apr 2023 - 1 yrs 4 mos
Responsible for the sales and strategy of the Marketing Cloud division after the acquisition of Datarati.
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