Top expert in
Engagement
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Languages spoken
🇬🇧 English
Industry expertise
Communications
Consumer Goods
Energy & Utilities
Financial Services
Professional Services
Real Estate & Construction
Retail
Technology
Transportation
Travel & Hospitality
Salesforce Certifications
Expert has 3 certifications.
SFMC Solution Architect - Practical solutions to complex strategic & tactical challenges
15 years solving complex Marketing Automation challenges at some of Australia's best known companies through SFMC and other platforms. Long-time data processing troubleshooter, give me a challenge. Independent end-to-end project delivery. People person. All questions welcome, that's how we grow. I help make complex problems simple.
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April 2025
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Work history
Direct Marketing & Customer Experience Manager
Flight Centre Australia
Jan 2016 - Jun 2017 - 1 yrs 5 mos
Led a Shared Services team in the execution of direct marketing campaigns, covering eDM, SMS, and printed mail, supporting 10 Flight Centre leisure brands across Australia & New Ze...
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Head of CRM & Customer Engagement
Neds International Pty Ltd
Jun 2017 - Aug 2019 - 2 yrs 2 mos
Strategic planning, development, and implementation of data-driven CRM programs across email, SMS, MMS, and Push channels, using Salesforce Marketing Cloud, AWS Redshift & Athena d...
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Salesforce Marketing Cloud Specialist
Telstra
Aug 2019 - Mar 2021 - 1 yrs 7 mos
Developed Salesforce Marketing Cloud data model, core data management processes, automations, and journeys to manage Telstra Plus loyalty program communications to over 12 million ...
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